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What's the Best Etsy Video Length and How to Trim It Easily
Posted by Aira Lesly Escoto to Edit Video/Audio Dec 01, 2025
On Etsy, a well-crafted product video can significantly boost a listing's appeal and drive sales. Understanding the Etsy video length specifications helps you create compliant videos faster, while having a reliable video editing tool makes the entire process twice as effective with half the effort. Keep reading to learn about the relevant data requirements and editing techniques.
Guide List
The Importance of Etsy Listing Videos for New Sellers Etsy Video Length, Dimensions, Format, and Resolution How to Edit Etsy Videos Simply Without Losing Quality Tips for Creating Etsy Product VideosThe Importance of Etsy Listing Videos for New Sellers
Boost Conversion Rates
E-commerce product pages featuring videos can see conversion rates increase by up to approximately 80%. Pages with videos generate about 37% more "Add to Cart" actions than those without videos.
Enhance Customer Experience
Videos provide customers with a clearer understanding of a product's appearance, materials, features, and usage scenarios than static images or text-especially crucial for items difficult to showcase through photos alone.
Extend Browsing Time
Video content significantly increases user dwell time on pages, proving more captivating than images or text alone and improving overall page performance.
Etsy Video Length, Dimensions, Format, and Resolution
For a qualified product video, duration, format, and resolution are all crucial. Below is relevant Etsy data for reference:
Video Length
Recommended: 5–15 seconds.
Short-form design facilitates quick browsing for users while reducing page load times, enhancing user experience, and conversion rates. Additionally, excessively long videos will be automatically cropped.
Aspect Ratio
Etsy accepts multiple aspect ratios; sellers should choose the appropriate ratio based on product type and display method. Official / Common Aspect Ratios: Etsy officially accepts "common video formats" and specifies that "video aspect ratios should be 2:1 or 1:2."
Actual Common Aspect Ratios: Most sellers use 16:9 or 1:1 formats, while some also use 4:3 aspect ratios.
Video Format & File Size
Supported formats: MP4, MOV, FLV, AAC, AVI, 3GP, MPEG, and other common formats. But the best format is MP4, because uploading in this format ensures faster video loading speeds, thereby reducing bounce rates and boosting engagement among mobile users.
Maximum file size: 100 MB.
Resolution
Higher resolution and appropriate frame rates ensure product details are clearly displayed. Recommended/ideal resolution: at least 1080p.
Frame rate (FPS): 30 fps is recommended.
How to Edit Etsy Videos Simply Without Losing Quality
How to quickly and effectively trim Etsy product videos to the required length without professional expertise? 4Easysoft Total Video Converter perfectly meets this need. Not only does it effortlessly trim videos to Etsy's specified dimensions, but it also offers a wide range of tools for speeding up, reversing videos, and adding creative effects.
Freely crop video frames while supporting preset aspect ratios.
The compressor intelligently adjusts video file sizes to ensure compliance with Etsy's restrictions.
Enhance video clarity and optimize dark areas caused by insufficient lighting.
Support batch processing of multiple video files, significantly boosting editing efficiency.
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Step 1Open this powerful editor. Click "Add Files" on the main interface to import the product video you need to edit.
Step 2Click "Cut" below the file to trim any section of your Etsy video, and use "Enhance" to optimize video color.
Step 3For more editing features, click "Toolbox" at the top to access tools like Accelerator and Reverse.
Step 4Finally, once your video is edited, click the "Export" button in the bottom-right corner to save it.
Tips for Creating Etsy Product Videos
Video remains muted
After uploading videos to Etsy listings, the audio will be automatically removed. Buyers will only see muted videos on the listing page. If explanations are needed, you can use text descriptions or add text to videos.
Stabilize your filming equipment
Handheld shots are prone to shaking, especially during close-ups. Using a phone mount delivers more professional footage. Since Etsy doesn't support audio videos, visual stability is even more crucial.
Use a clean background
The simpler the background, the more your product stands out. It also creates a professional, clean, and consistent overall look.
Include Size References
Add hand gestures, rulers, or phones to show dimensions visually, reducing return rates.
Manage File Size
1080p at 30fps provides sufficient clarity. Avoid "ultra-HD" settings that cause oversized files or upload failures.
Maintain Brand Consistency
Though Etsy videos lack text overlays, ensure consistent background colors, lighting styles, and camera angles throughout.
Conclusion
That covers everything you need to know about Etsy video length. Creating a compelling video can attract more customers. 4Easysoft Total Video Converter simplifies the trimming process while delivering professional, high-quality results. Download it now to edit your video footage!
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